The Vision
Most practitioners work in one layer. I work across four — from the infrastructure of how information moves, to the moment of contact, to the dialogue, to the systems that make change stick.
Media Experience Disciplines
Communication Systems 01
THE INFRASTRUCTURE LAYER how information is structured, packaged, and delivered at scale.
- Video production & direction: Scripting, editing, narration, post-production
- Motion graphics & animation: Explainers, title sequences, eLearning animation
- Visual design & brand systems: Layout, typography, identity, course UI
- SCORM / cmi5 / xAPI pipelines: Standards-compliant course architecture & LRS integration
Engagement Architecture 02
THE EXPERIENCE LAYER designing the moment of contact that makes someone lean in instead of click away.
- Articulate Storyline development: Immersive scenarios, interactions, and assessments
- VR world & environment design: Meta Horizon Worlds, Unity / VRChat, URP materials
- Live event production: Real-time multiplayer shows, audience mechanics, hosting
- Custom HTML5 learning experiences: React-based authoring, WCAG-compliant output
Conversational Practice 03
THE DIALOGUE LAYER where the audience talks back and the system responds meaningfully.
- Branched scenario design: Decision trees, consequence modeling, realistic dialogue
- NPC-driven learning interactions: AI-assisted compliance characters & roleplay systems
- Game show Q&A mechanics: Live host/player dynamics, real-time feedback loops
- Instructional writing: Narration scripts, on-screen copy, scenario dialogue
Reinforcement Ecosystems 04
THE BEHAVIOR LAYER systems designed to make change stick after first contact.
- Scoring & progression systems: Leaderboards, team mechanics, spaced reinforcement
- AI-assisted modernization: Legacy SCORM portfolio transformation at enterprise scale
- LMS & data ecosystem integration: TalentLMS, xAPI statements, Gravity Forms workflows
- Game design for behavior change: Deception layers, social mechanics, habit-forming loops
Tools & Technologies
After Effects, Premiere Pro, Articulate Storyline, Photoshop / Illustrator, TypeScript, SCORM / cmi5 / xAPI, Unity / VRChat, React, HTML / CSS / JS, Meta Horizon Worlds, TalentLMS.